do_shortcode(<string>)
http://codex.wordpress.org/Function_Reference/do_shortcode
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do_shortcode(<string>)
http://codex.wordpress.org/Function_Reference/do_shortcode
To allow the shortcode to be executed if included in the widget area or in a sidebar, add the following line to your plugin file or in functions.php
add_filter('widget_text', 'do_shortcode');